Fivory’s cashless payment and loyalty solution in France
Fivory launched in 2013 a cashless payment and loyalty solution in Boulogne-Billancourt (France), enabling customers to pay directly with their phone and get discounts in the partner shops.
HOW IT WORKS – It’s quite simple:
- You install the Fivory application on your phone and enter your credit card details.
- You receive an NFC tag associated with your Fivory account that you can stick on the back of your phone.
- You pay with your phone: the shopkeeper enters the amount on his Famoco contactless reader, you tag your phone against the device and confirm the transaction with the popup that appears on your phone
Transactions are much quicker and more fluid, and the customer gets many discounts in the partner shops through the Fivory application. This solution creates a closed loop cashless payment system where the customer experience is optimized.
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